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Top 11 Online Video Makers

5 minute read

By Hayley Harrison

YouTube is home to two billion active users1, and TikTok boasts that more than 1 billion unique users2 log into the app each month. Whether you’re trying to market a product or service or break out as an influencer in a niche, impressive videos allow you to potentially reach a huge audience through these two social media networks as well as others, such as Facebook and Instagram.

Thanks to the rise in online video makers, you no longer need to invest hours learning how to use complex video editing software. The following top 11 online video makers allow you to put together dynamic content that’s ready to upload to your socials quickly and easily.

Pekic / Getty

1. Animoto

With Animoto3, creating videos is as easy as uploading your source material and dragging and dropping. Its intuitive design allows anyone to make professional videos regardless of experience. Some plans give you access to a huge library of licensed music, so you don’t have to worry about the soundtrack leading to copyright infringement claims. The basic account is free to use to create videos with an Animoto watermark. Upgrade to one of the paid subscriptions to remove the brand and unlock special features.

2. Magisto

With Magisto4, you can make professional videos in minutes with a user-friendly interface packed with a variety of basic special effects that are available to all users, regardless of subscription level. Its partnership with iStock makes it possible to add stock photos to your footage or to create a video entirely out of stock. The basic monthly plan costs around $5 and comes with unlimited downloads. The higher-priced subscriptions give you more editing options, access to a music library and analytics tools for monitoring views and other stats.

3. InVideo

InVideo5 offers one of the largest collections of templates, giving you a shortcut to video production. With stickers, vector shapes and masks, you can put a personal touch on these pre-made formats to make your videos stand out. Blank templates are also available if you prefer to create from scratch. A free plan enables you to create up to 60 videos per month with a watermark, while a paid subscription gives you the ability to create an unlimited number of unmarked videos.

4. Adobe Creative Cloud Express

Adobe has always been a leader in video editing software, so it’s no surprise that its online video app is worthy of a spot on the 11 best. Through Creative Cloud6, you can get online access to some of Adobe’s most powerful video editing tools, such as Premiere Pro, After Effects, Audition and Animate, for less than $55 per month. Most of these programs take a bit of practice to use like a pro, so this service is a good option for seasoned video makers looking to upgrade their content.

5. Clipchamp

Clipchamp’s7 key selling point is that it’s the only online video maker that you need to edit, compress and convert videos as well as record from your webcam. This service from Microsoft gives you access to stock music and footage, and you can begin your project quickly by choosing from an array of templates. A basic free plan allows you to make an unlimited number of SD-quality videos. Paid plans upgrade the video quality and give you access to additional tools.

6. Wave.video

If you intend to cross-promote your videos on multiple platforms, Wave.video8 can save you time with direct export to Facebook, YouTube, Vimeo, Twitter, Google Drive and numerous other storage solutions and social media sites. The online video maker supports 30 formats and includes a stock footage library with more than 10 million images and videos. A free version is available as well as two paid subscription packages, all of which allow you to make an unlimited number of videos.

7. Promo

Promo9 is an online video maker geared toward the needs of businesses and the skills of beginners. Its templates give you the ability to effortlessly shift aspect ratios, from square for Instagram to vertical for Snapchat and TikTok to wide for Twitter, YouTube and Facebook. Adding your logo and brand information takes just a couple of seconds, and you can insert your photos and videos if you wish. After a free trial, the basic plan costs less than $50 per month.

8. Canva

Most people know Canva10 as an online image editor and collage maker, but its video creation technology is just as powerful. With its drag-and-drop functionality, the online video maker has virtually no learning curve, and the service provides access to many templates that you can customise with stock videos and transition effects. The free plan lets you store up to 5GB, and the two paid subscriptions expand your options with 610,000 templates, 100 brand kits and increased storage capacity.

9. WeVideo

WeVideo11 includes some truly impressive capabilities that traditionally are only available with expensive video editor software. With this versatile video maker, you can use green screen technology to place yourself or the subject of your video anywhere you can imagine. You can try the service for free and then choose from one of four subscription plans. The most popular option is Unlimited, which lets you make and store an unlimited number of videos of any length in 1080p+ HD resolution.

10. Biteable

Biteable12 is a simple-to-use online video editor that’s best for people who want to primarily use stock videos and images. Templates are organised by purpose, so you can quickly find the best ones for making advertisements, presentations and social media posts. With a free subscription, you can export an unlimited number of watermarked videos and gain access to 4 million stock images and clips. Paid plans increase resolution and give you the ability to track analytics and add new advanced effects.

11. Kizoa

Kizoa13 lets you effortlessly combine photos, videos and music to create impressive videos that you can export directly to Instagram, YouTube, Snapchat and Facebook. A robust range of editing tools makes it possible to customise your video with special effects, moving text and GIFs, and templates give you the ability to kick-start your project. The online video maker offers a free basic version with up to 1 gigabyte of online storage plus three paid subscriptions with more storage space.

Choosing the Right Video Maker

To decide which of the above best online video makers is the one to try, start by considering what type of raw footage you want to use. Do you need access to stock video, do you plan to shoot your own or are you only planning to use photographs? Next, think about what type of graphics, music and other features you need to bring your project to life. If you don’t have any previous video editing experience, a service with a wide range of templates may be preferable. Finally, take available storage and price into consideration.

Hayley Harrison

Contributor