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Everything You Need to Know About Apple’s Biggest Black Friday Deals

4 minute read

By Chelsea Dolan

Apple devices are some of the most sought after items from consumers all year round. With Black Friday coming up on November 27, there might not be a better time to score a deal on the brand’s latest tech. From iPhones to iPads, Airpods, and accessories, shopping online will be the norm for Black Friday 2020. Sales will be more available online as customers shop from home, and you could save big by searching online for Apple’s Black Friday deals.

Black Friday will be looking a bit different this year as retailers focus more on online sales. Whether you’re shopping for yourself or checking things off your holiday shopping list, search online to find the best deals of the year from Apple.

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Here’s everything you should know about Apple’s Black Friday deals.

Apple Offers Rare Incentives on Black Friday

It’s not everyday that Apple takes part in a sales event – in fact, it’s pretty rare to ever see Apple’s products get discounted. And the brand does things a bit different compared to other retailers. While you won’t see them slashing prices on the latest devices by hundreds of dollars, Apple has other incentives for you to take advantage of.

In past years, customers could score an Apple Store gift card of up to $200 when buying select products.¹ This can’t be used towards your Black Friday purchase, but it can save you money in the future when you want to buy another product, or if you need accessories like chargers, cases, or keyboards.

For example, you could get a gift card of up to $200 when buying a new laptop from Apple last Black Friday. There was also a $25 gift card handed out with the purchase of Airpods, a $50 gift card when purchasing an iPhone XR or iPhone 8, and a $100 gift card when purchasing a pair of Beats by Dre. Expect to see similar deals on items like the iPhone 11 and the latest Macbook models for 2020’s event.

Apple has seen a number of new releases in 2020 such as the iPhone 12 and 2020 iPad Air — but you don’t want to expect major deals on those. Instead, look to models that were released in 2018 and 2019. The devices are still modern and high quality, except they won’t have the latest designs of the most recent models. This trade off is worth taking advantage of if it means saving more money on a new device.

Deals Could Be Offered Before and After Black Friday

Black Friday is a competitive holiday for retailers. Every store will be doing what they can to entice customers to shop. To stand out from other stores and the buzz surrounding this shopping event, Apple and other brands may start offering incentives ahead of Black Friday.

For example, you can save $89 on an Apple iMac Display Monitor or $99 off a 13-inch MacBook Pro right now on Amazon.² In an effort to get ahead of this year’s anticipated online shopping rush, you can begin searching online for deals on everything from iPhones to Apple accessories.

Aside from saving money, there is another good reason to shop ahead of Black Friday. Inventory can only last so long both in store and online when thousands of people are shopping at the same time. Taking advantage of deals ahead of November 27 can give you a better chance of scoring a deal on tech, without the risk of it selling out later on.

If you can’t make it to the stores on Black Friday, you could also wait a few days and shop on Cyber Monday. This shopping event takes place on November 30. Apple may extend its existing Black Friday deals until Cyber Monday is completed. There’s also a chance other retailers selling Apple products may have different deals for Cyber Monday altogether.

Find Apple Products From Online Retailers

Shopping for a new iPhone, Airpods, or iPad directly from Apple isn’t your only option. You can also find sales from credible retailers like Best Buy, Amazon, and Walmart.³ Those looking for a new cell phone should also look for promotions from phone providers like Verizon, AT&T, T-Mobile, and others. The best way for you to discover the deals is by searching online.

Some stores may put Apple products on sale ahead of Black Friday. To stay in-the-know of deals, sign up for newsletters. Stores will send you the latest information on their promotions. Not only will it give you a chance to score a deal before many other shoppers, but you’ll be able to quickly compare and see which retailer is giving you the best price.

Depending on the store and its specific deals, promotions may be limited to a certain number of customers or things may sell out before you get a chance to purchase it. So whether you’re shopping on Black Friday, Cyber Monday, directly from Apple or another retailer, make sure to shop early.

Chelsea Dolan

Contributor